Diablo 4 will have an in-game store, job posting confirms

It’s now confirmed, perhaps unsurprisingly: there will be an in-game Diablo 4 store when the RPG game finally releases. Activision Blizzard is currently hiring someone to manage this “Diablo 4 in-game store experience”, and the job listing also confirms that the publisher considers it a live game.

Blizzard and its fans are currently celebrating the release of Diablo Immortal, the “biggest launch” in franchise history, but a number of fans have raised concerns about microtransactions and the in-game store. Diablo Immortal may have banned the game from being released in certain countries, and players have recently discovered some “hidden” legendary loot box crests.

Well, we don’t know for sure when Diablo IV will release, but we do know that it will definitely have an in-game store. According to a new job posting, Blizzard is looking for a Product Manager to oversee the “in-game store” of Diablo IV. This person will need “experience working in a live game environment”, and Blizzard considers the showcase “a key part of Diablo IV’s seasonal content strategy”.

This gives more flesh to what we heard at BlizzCon 2019, when lead designer Joe Shely, speaking with streamer Quin69, confirmed expansions and cosmetics in the form of microtransactions. The job posting also confirms that Diablo IV will have seasons. Given the success of Diablo III seasons, it’s no surprise at all, but those Diablo IV seasons will also receive a fresh wave of new digital items for sale each time.

None of this is really a surprise, but given the poor reception to Diablo Immortal’s microtransactions and the disastrous launch of the Diablo III auction house, let’s hope Blizzard handles Diablo IV’s digital storefront with care.